{"id":692,"date":"2022-03-28T12:42:51","date_gmt":"2022-03-28T12:42:51","guid":{"rendered":"http:\/\/magemart.com\/blog\/?p=692"},"modified":"2022-08-12T15:53:51","modified_gmt":"2022-08-12T15:53:51","slug":"magento-speed-optimization-extension-or-service-what-to-choose","status":"publish","type":"post","link":"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/","title":{"rendered":"Magento Speed Optimization Extension or Service: What to Choose?"},"content":{"rendered":"<div class=\"blog_detail\">\n<div class=\"para_top\">\n<p>Is your Magento website loading very slow? If your website takes 2 seconds to display the content, you can lose visitors every day. Further, it will decrease the conversation rates and drop store sales. Speed plays a crucial role in running a successful Magento store online. Google also ranks faster websites at the top positions. Good speed and high website performance can add value to your business. you have two options to optimize the Magento 2 site performance:<\/p>\n<ul>\n<li>Magento Speed Optimization Extensions<\/li>\n<li>Magento Performance Optimization Service<\/li>\n<\/ul>\n<p>A smooth loading experience and optimized website can make a huge difference in business income. In this way, you can help win your visitors&#8217; loyalty. While choosing the best platform for your store, consider key features and understand how to use them.<\/p>\n<\/div>\n<div class=\"tbl_content\">Table of Contents<\/div>\n<ul>\n<li><a class=\"tocxref\" href=\"#h-12.1\">Magento 2 Performance Optimization Extensions<\/a><\/li>\n<li><a class=\"tocxref\" href=\"#h-12.2\">When should you install the Google Page Speed Plugin?<\/a><\/li>\n<li><a class=\"tocxref\" href=\"#h-12.3\">Magento Site Performance Optimization<\/a><\/li>\n<li><a class=\"tocxref\" href=\"#h-12.4\">When should you use Speed Optimization Service?<\/a><\/li>\n<\/ul>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_23 counter-hierarchy counter-decimal ez-toc-grey\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/a><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#Magento_2_Performance_Optimization_Extensions\" title=\"Magento 2 Performance Optimization Extensions\">Magento 2 Performance Optimization Extensions<\/a><ul class=\"ez-toc-list-level-4\"><li class=\"ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#Advantages\" title=\"Advantages\">Advantages<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#Disadvantages\" title=\"Disadvantages:\">Disadvantages:<\/a><\/li><\/ul><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#When_should_you_install_the_Google_Page_Speed_Plugin\" title=\"When should you install the Google Page Speed Plugin?\">When should you install the Google Page Speed Plugin?<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#Magento_Site_Performance_Optimization\" title=\"Magento Site Performance Optimization\">Magento Site Performance Optimization<\/a><ul class=\"ez-toc-list-level-4\"><li class=\"ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#Advantages-2\" title=\"Advantages\">Advantages<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#Disadvantages-2\" title=\"Disadvantages\">Disadvantages<\/a><\/li><\/ul><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#When_should_you_use_Speed_Optimization_Service\" title=\"When should you use Speed Optimization Service?\">When should you use Speed Optimization Service?<\/a><ul class=\"ez-toc-list-level-4\"><li class=\"ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/magemart.com\/blog\/magento-speed-optimization-extension-or-service-what-to-choose\/#Final_Thoughts\" title=\"Final Thoughts\">Final Thoughts<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Magento_2_Performance_Optimization_Extensions\"><\/span><a name=\"h-12.1\">Magento 2 Performance Optimization Extensions<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"under_h2\">\n<p>Magento can build a robust e-commerce store using HTML, JavaScript, and CSS web technologies. However, Magento 2 website pages work slowly with heavy elements, including larger images, fonts, script files, and videos.<\/p>\n<p>One of the free Magento 2 speed optimization extensions is a Google page speed optimizer. It can help to remove speed issues and optimize the website performance. It has its advantages and disadvantages:<\/p>\n<\/div>\n<h4><span class=\"ez-toc-section\" id=\"Advantages\"><\/span>Advantages<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li><span class=\"li_head_lbl\">Easy to customize:<\/span> Magento 2 extensions are a great way to improve the online Magneto store performance. It offers enough features to eliminate slow-speed website issues, such as JS and CSS files.<\/li>\n<li><span class=\"li_head_lbl\">Low Cost: <\/span> It costs less to install and configure the Magento 2 extensions. However, creating customized extensions requires much more, despite that, it costs you much lower than the Magento speed optimization service.<\/li>\n<li><span class=\"li_head_lbl\">Automate Diagnostic Feature: <\/span> Google Page Speed Plugin has a built-in diagnostic feature. It can help monitor the website&#8217;s performance automatically.<\/li>\n<\/ul>\n<h4><span class=\"ez-toc-section\" id=\"Disadvantages\"><\/span>Disadvantages:<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li><span class=\"li_head_lbl\">Don\u2019t Cover All Issues: <\/span>Optimization Extensions can solve the main issues that affect the website loading speed. It cannot solve all the problems. For example, improvements in server and storage capacity. You need Magento experts to solve the issues.<\/li>\n<li><span class=\"li_head_lbl\">Configuration requires technical knowledge: <\/span>You can install the Magento Page Speed Extensions with no prior technical knowledge. You should analyze the website for a better user experience.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"When_should_you_install_the_Google_Page_Speed_Plugin\"><\/span><a name=\"h-12.2\">When should you install the Google Page Speed Plugin?<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"under_h3\">Google Speed Page Optimizer boosts the Magento 2 storefront traffic by improving the loading speed. It is a good option to optimize all web page performances before you put the store at the highest rankings on Google. It recommends doing changes for better speed.<\/div>\n<ul>\n<li>Convert Images to Webp format and use the Jpeg compress strategy.<\/li>\n<li>Minify JS, CSS, and HTML files, and merge them.<\/li>\n<li>Apply a Lazy loading strategy to regulate the number of preload images.<\/li>\n<li>Implement Advanced JS Bundling and flat tables.<\/li>\n<li>Use Content Delivery Network to fetch the content from Server quickly.<\/li>\n<li>Resize images and decrease the resolutions to fit on any device browser.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Magento_Site_Performance_Optimization\"><\/span><a name=\"h-12.3\">Magento Site Performance Optimization<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"under_h4\">Speed Optimization Magento 2 Extensions are the ready-made solutions. It cannot catch all the problems causing the Magento store to slow down. Also, Magento 2 speed optimization Service mainly works on manual code, image, and serve optimization. For this task, store owners need to hire a professional Magento developer. Before you go for hiring, consider the following points:<\/div>\n<h4><span class=\"ez-toc-section\" id=\"Advantages-2\"><\/span>Advantages<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li><span class=\"li_head_lbl\">Fix all the Issues:<\/span> Store owners can boost the growth of the store sales using optimizations tactics. Certified Magento Experts can find the performance issues and fix them as soon as possible. Even If your website is customized, specialists can help to catch real issues behind the slow Magento site. <\/li>\n<li><span class=\"li_head_lbl\"> No technical knowledge needed:<\/span> It is one of the biggest advantages to hire someone for installing Magento extension. It will add a good piece of optimization. You can go for professionals than doing something with a lack of technical knowledge.<\/li>\n<\/ul>\n<h4><span class=\"ez-toc-section\" id=\"Disadvantages-2\"><\/span>Disadvantages<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li><span class=\"li_head_lbl\"> Higher Price:<\/span> Custom development services can be quite expensive for early start-ups. Experts can complete the task at a higher cost as compared to installing extensions manually.<\/li>\n<li><span class=\"li_head_lbl\">Site Maintenance:<\/span> Even though the service includes a 2-month warranty on all customizations made, you still need to check your website performance and introduce changes whenever it\u2019s required.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"When_should_you_use_Speed_Optimization_Service\"><\/span><a name=\"h-12.4\">When should you use Speed Optimization Service?<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<div class=\"under_h4\"><span class=\"blg_mid\">Magento&#8217;s Optimization Service is more suitable for larger stores. There are tons of services included in the package of Speed Optimization Plan. It can help your Magento Store to reach its highest potential. Here are some services in the page optimization plans:<\/span><\/div>\n<ul>\n<li>Website JS and CSS optimization.<\/li>\n<li>Combine CSS and JavaScript files.<\/li>\n<li>Combine CSS and JavaScript files.<\/li>\n<li>Audit Current Server Configuration<\/li>\n<li>Enable Gzip Compression<\/li>\n<li>Reduce the server response time.<\/li>\n<li>Enable full-page caching to preload the content.<\/li>\n<li>Keep track of database logs and audit them.<\/li>\n<li>Customized lightweight themes with optimized content and files.<\/li>\n<\/ul>\n<div class=\"bottom_para\">All the Page Speed Optimization Solutions are mostly done manually. It requires the assistance of experts to complete custom development on time.<\/div>\n<h4><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Final Thoughts<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<div class=\"final_para\">It is time to decide between the extension and service. Hopefully, you can take the final decision by considering all the pros and cons of each option. If you are interested in driving fast results, get in touch with us to Speed up the Magento website.<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Is your Magento website loading very slow? If your website takes 2 seconds to display the content, you can lose visitors every day. Further, it will decrease the conversation rates and drop store sales. Speed plays a crucial role in&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2201,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[71,12],"tags":[108,63,61,59,110,107,109,104,62,112,72,103,105,111,106],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Magento Speed Optimization Extension or Service: What to Choose?<\/title>\n<meta name=\"description\" content=\"Speed plays a crucial role in running a successful Magento store. 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