Headless eCommerce stores are getting popular nowadays. Store owners are switching their platform from ordinary Magento to Headless. Performance and flexibility make ‘Headless Magento’ popular.
However, headless commerce is well-known among developers. It has gained popularity as many big companies decide to build headless websites on Magento. But many of you are not familiar with this technology.
Today, this article will answer all your questions regarding this web technology. However, what exactly is headless? How can it help your Magento store grow? And what advantages does it have?
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Headless Commerce is the concept behind the decoupling of the frontend and backend. It is a website architecture different from other platforms. Also, it allows the frontend and backend to communicate through the bridge of APIs. Data exchange occurs via API requests.
In simple words, it allows you to separate the business operations and sales process from implementing UI. Monolithic to headless switching provides the same shopping experience on smartphones and desktops.
Next, let’s talk about Magento. Acquired by Adobe Commerce, this platform is suitable for building eCommerce websites. It offers highly scalable features to upscale your online stores. So why did Magento’s architecture go headless?
Magento framework is a good eCommerce platform to design websites. You might have a Magento store with a responsive mobile interface. However, it is associated with some performance issues or slow loading speed.
One of the biggest problems with the Magento platform is that front-end performance gets impacted by the backend. In this case, Headless architecture can use the Magento backend as a CMS. At the same time, it decouples the front end of the store for customizations.
Store performance is crucial for the store. But, how can a headless platform boost your Magento store sales? You need to know the difference between monolithic and headless architecture.
Traditional stores use this approach where everything is merged in one block. It tightly connected both frontend and backend. Magento stores also operate on this monolithic architecture.
Traditional websites have only one frontend design on a backend. A change in the backend will affect frontend performance. Also, one responsive frontend design for various devices could lead to usability problems.
Unlike Magento, headless architecture has three components: frontend, backend, and API for data exchange. So, both the front end and backend are separate from each other.
The major advantage of Headless is that the front no longer relies on the backend. Also, you can connect multiple devices or frontends to one backend or vice versa. This approach can help to expand your business through any connected device.
Every business owner has big expectations to drive traffic and increase the annual revenue. The Front and back ends are not dependent on each other. This fact makes it easier for store owners to handle the website performance and make desirable changes. In headless Magento 2, you are free to update the frontend with no technical knowledge.
The best thing about the Headless Magento store is that not limited to one channel. It can run on unconventional devices like Billboard, Apple, IoT devices, etc. A single frontend design can apply to many screens.
Customizing Magento requires coding knowledge. A mistake can create bugs and errors. Since it decouples the backend from the frontend, you can make changes in your store. It also gives freedom to customize the frontend without caring about the backend.
Headless Magento 2 commerce store becomes more lightweight. Thus stores load faster. It becomes a simple job for developers to optimize the speed of a headless Magento site. As when you change one end, the other end remains unaffected. It allows easy integrations.
Magento has the best feature of creating multiple stores in different languages to reach a global audience. A headless Magento website is easy to personalize for different customer groups. Personalization and localization allow international brands to expand their business to new markets.
For the success of your business, you need to understand your customers. Headless provides a content management system for managing content and promoting conversions. You can change the backend without worrying about the frontend. It allows you to do experiments and analyze the customers. By creating engaging content, you can improve conversions.
In conclusion, switching to the headless makes your Magento store faster. It can take your business to new heights. We hope this article cleared the doubt about Magento 2 Headless.
All the benefits of Magento 2 Headless will help you make a wiser decision.
If your Magento store needs to go headless, let our expert help you achieve a headless Magento PWA store as fast as possible.